Monday 28 November 2022

SYDNEY RETAILING: More Midnight Shopping Clippings (1987 & 1989)

After my entry on the Pitt Street Mall hosting the first Midnight trade evening in September 1987, I found another two clippings relating to another two instances where retailers could trade until midnight. In one instance, one retailer decided to begin the day's trade at midnight.

Christmas 1987 - Kmart

Midnight Shopping December 23 1987 daily mirror 2

Source: Coren, D. 1987. "Crowds Flock to Shop Late". The Daily Mirror, December 23: 2. 

On 23 December 1987, Kmart opened stores at Blacktown, Hornsby and Merrylands at midnight as part of extended Christmas trading and was a "great success" according to Blacktown store supervisor Jim O'Reilly. 

Midnight trading was allowed on the thursday before Christmas in 1988 (22 December 1988). Below is a newspaper advertisement for Bankstown Square as published in The St George and Sutherland Shire Leader on 20 December 1988.

Bankstown Square Christmas Ad December 20 1988 The Leader 16

Mothers Day 1989

Midnight Shopping May 12 1989 daily mirror 16-17 

Source: Knowsley, J. 1989. "Traders Clash On Midnight Opening". The Daily Mirror, May 12: 16-17.

Retailers were allowed to trade until midnight on Thursday 11 May 1989. Westfield decided to keep its centres open until midnight. Westfield claimed it was successful, but there were some that felt it did not work out and the anticipated extra trade did not eventuate. 

Christmas 1989

Westfield repeated the extra late trading on the last Thursday before Christmas in 1989 with a midnight close on 21 December. 

Source: Westfield. 1989. "Open Today and Every Day until Christmas (Advertisement)." The Sunday Telegraph, December 17: 149. 

Peter Fitzsimons also wrote a feature on the extended late trade at the Grace Bros City Store for The Sydney Morning Herald. This was featured in a previous entry focusing on Christmas in 1989.

Source: Fitzsimons, P. "To some, night is the time for shopping. " The Sydney Morning Herald, December 23: 2. 

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